Apple has again broken the rules in laptop manufacturing with the launch of the MacBook Air M4 that is fast performance combined with AI technologies and an even cheaper price. It has Apple’s mighty M4 chip, a beautiful new colour variant, a better 12MP camera and the ability to support up to two external displays. In addition, the device comes packed with Apple Intelligence offering AI tools that help improve productivity.
The MacBook Air M4 has a starting price of Rs 15,000 lesser than its predecessor and is already poised to be a game-changer for students and professionals as well as tech connoisseurs. Without further ado, let’s look into the best reasons to consider this latest MacBook Air.
MacBook Air M4: Key Specifications
Here’s a quick look at the technical specifications of the new MacBook Air M4:
| Feature | MacBook Air M4 |
| Display Size | 13-inch / 15-inch |
| Display Type | Liquid Retina |
| Processor | Apple M4 Chip (10-core CPU and up to 10-core GPU) |
| RAM(Unified Memory) | 16GB (up to 32GB) |
| Camera | 12MP Center Stage |
| Operating System | macOS Sequoia |
| Battery Life | Up to 18 hours |
| Charging | MagSafe |
| External Display Support | Up to two displays |
| AI Features | Apple Intelligence |
| Color Options | Sky Blue, Midnight, Silver, Starlight |
| Starting Price | ₹99,900 (13-inch) /₹1,24,900 (15-inch) |
The MacBook Air M4 packs a computational punch into its modern excellent form with its elevated processing power and lasting battery performance and intelligent AI functionality.
M4 Chip: Faster, More Efficient Performance
The inclusion of Apple M4 chip serves as the major innovation between the new releases of MacBook Air. It features the 10-core CPU which guarantees top speeds together with better multitasking abilities. When used as unified memory the MacBook Air M4 enables support for up to 32GB of memory which meets the requirements of advanced computer users.
The M4 chip enables users to work on video editing more smoothly and provides better gaming response and speedier system operations. All users including students and content creators and professionals will find sufficient processing power through the M4 chip in the new MacBook Air.
Apple Intelligence: AI-Powered Productivity
The Apple Intelligence system represents a new artificial intelligence technology from Apple which brings multiple innovative features to the MacBook Air M4:
- The Image Playground application provides instant visual creation options together with image editing functionality.
- Genmoji: Create personalized AI-generated emojis.
- Advanced Writing Tools: Get AI-powered text enhancements, smart suggestions, and corrections.
- The system offers an update to Siri that enables voice and text command versatility for improved AI communication capabilities.
- Users can access ChatGPT directly through Apple products without requiring an OpenAI account as the system maintains strong privacy and security standards.
New 12MP Center Stage Camera for Better Video Calls
With its upgraded 12MP webcam Apple MacBook Air has become the leading webcam in any laptop category. Through its Center Stage feature this computer locks focus on you while you move around and lets you see your tabletop through Desk View for ideal video calls and presentations and live broadcasts.
Users who participated in virtual classes through their computers as well as remote workers during meetings along with professional video makers all experienced enhanced video quality because of the upgrade.
MacOS Sequoia: Smarter Features and iPhone Mirroring
Apple includes macOS Sequoia as the preinstalled operating system on the MacBook Air M4 with multiple performance updates:
- iPhone users can control and view their iPhone and access its applications while getting notifications on their Mac.
- The Safari browser now offers multiple updates such as quick article summaries with built-in security measures and an underrated browsing experience.
- Game Mode in this Mac includes Personalized Spatial Audio and Civilization VII benefits from M4 chip processing power as part of its new features.
- Users can now use the New Passwords App to handle credentials securely in a single organizational interface.
- The Simplified Mac Setup enables users to login through their Apple ID using an iPhone which results in faster and easier setup.
The MacBook Air M4 reaches its greatest level of connectivity alongside enhanced user friendliness and statement of intelligence through the macOS Sequoia system.
Lower Price: More Value for Your Money
It’s one of the biggest surprises of the MacBook Air M4: it’s cheaper than the previous generation.
- 13-inch model: ₹99,900 (₹15,000 cheaper than the M3 MacBook Air)
- 15-inch model: ₹1,24,900
- Education pricing: ₹89,900 (13-inch) / ₹1,14,900 (15-inch)
The MacBook Air M4 is more affordable, more powerful than ever, and includes the features you want. Upgrade if you’ve been waiting for a good time to buy one.
Why you should buy the MacBook Air M4
The MacBook Air M4 isn’t just a slight improvement but it’s a big leap forward in performance, AI as well as cost. This powerful M4 powered laptop, beautiful new Sky Blue color, unbelievably long battery life for 18 hours, and the amazing new AI powered macOS Sequoia is exactly what students, those in their professional lives and those using a laptop everyday are looking for.
The MacBook Air M4 is a great headphone that perfectly equivocates power, portability, and cost. For everyone who’s switching to a new Mac from another brand or upgrading with an older one, this new MacBook Air is worth every penny.
